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Overview

Vision & Mission

reply.cash is the first universal stablecoin sender: enabling anyone to send and receive stablecoins directly to social or messaging accounts—no wallet required. All you need is a handle.

Our mission: Make stablecoin payments as easy and universal as messaging, unlocking financial access and utility for billions.


The Problem

Stablecoins are the fastest-growing asset for payments and savings, but onboarding is broken.

The Fragmented Stablecoin Landscape

The stablecoin ecosystem is increasingly fragmented across chains and issuers. In 2025, with the GENIUS Act passage, major financial players have entered the space. PayPal's PyUSD, Visa's stablecoin initiatives, and Cloudflare's NetCoin are joining established players like USDC and USDT, creating a complex landscape for users to navigate.

According to McKinsey, stablecoin transaction volume has grown at 65% annually since 2020.

Key Friction Points

Everyday Payment Friction

P2P payments through traditional banks still take 2-3 business days to clear, while stablecoins settle in minutes. However, sending stablecoins requires technical knowledge most users don't have.

Cross-Chain Complexities

Even crypto-native users face challenges with chain preferences. Chainalysis reports that 68% of crypto users have assets on multiple chains, creating friction when sending payments to others with different chain preferences.

Regional Stablecoin Preferences

Different regions have varying stablecoin adoption patterns. In Asia, USDT dominates with 85% market share, while North America prefers USDC. CoinGecko's 2025 report shows these regional preferences create significant payment barriers.

Creator Economy Fragmentation

Content creators maintain multiple payment profiles across Buy Me a Coffee, Ko-fi, Patreon, and others, forcing fans to register on multiple platforms. According to Influencer Marketing Hub, the average creator maintains 4.3 separate payment accounts.

Core Barriers

  • Universal Access Challenge: Everyone wants access to dollars or their local currency-backed stablecoins, but infrastructure barriers exist.

  • Wallet Requirement Barrier: You can't send stablecoins to people without crypto wallets, creating a significant adoption hurdle. Statista data shows only 6.7% of internet users have crypto wallets in 2025, despite stablecoin interest.

  • Limited "Walletless" Solutions: Even in walletless solutions like Coinbase email or Mini Pay for Celo, users still need to know email or phone number, revealing personally identifiable information and adding friction.

  • Identity and Security Issues: People are impersonating social accounts for governance and phishing attacks, highlighting the need for real authentication tied to established social identities.

The Contact Information Problem

Digital Amnesia

  • In the US, over 82% of parents couldn't recall their child's phone number in an emergency, and over half of men couldn't dial their parents' numbers by memory1
  • Only 62% of emails submitted to validation services in 2024 were valid, reflecting the rapid turnover and lack of permanence in email contacts2

Social Identity Dominance

People primarily identify contacts through social profiles rather than phone numbers or emails, yet payments still rely on these legacy identifiers.

Social Platform Proliferation

The average internet user maintains accounts on 8.4 different social platforms in 2025, according to DataReportal's Global Digital Overview.

  • Social-First Connection: 78% of Gen Z and Millennials report sharing social media handles instead of phone numbers when meeting new contacts, according to Pew Research.

  • Cross-Platform Relationship Management: 65% of users report losing contact with friends who switch primary social platforms, creating fragmented social graphs that complicate payments.

  • P2P Transaction Growth: P2P payment volume has increased 37% year-over-year globally, reaching $785 billion in 2025 according to Business of Apps, yet crypto represents only 3% of this total despite superior features.

  • Social Media vs. Banking Access: 72% of global adults use social media (5.6 billion people), while only 69% have bank accounts (5.4 billion), per World Bank Global Findex and DataReportal, creating an opportunity for social-based financial services.

  • Changing Payment Patterns: Micropayments, creator support, and cross-border remittances have grown 43% since 2022, areas where stablecoins excel but lack easy onboarding, according to McKinsey's Payments Report.

  • Settlement Time Frustration: Traditional bank payments take 2-3 days to settle, while stablecoin transactions complete in under a minute, creating significant time value potential.

Core Onboarding Problems

  • Non-Wallet Users: Most users don't have wallets and can't receive stablecoins. Statista confirms that while 5.8 billion people have smartphones, only 420 million have crypto wallets.

  • Limited Walletless Solutions: Existing walletless solutions (Coinbase, MiniPay) still require emails or phone numbers, which are often forgotten, rotated, or phished—revealing personally identifiable information.

  • Identity Security Issues: Impersonation and phishing are rampant—users need real authentication tied to their actual social identities.

Security Vulnerability Differences

  • SIM Swap Attacks: Increased 400% in 2024 according to FTC data, while social platforms with 2FA have 99.9% lower successful account takeovers.

  • Advanced Identity Protection: Major social platforms have invested billions in identity verification and 2FA security, creating more secure authentication than email or SMS-based systems. According to Microsoft's 2024 Security Insider Report, platforms with strong MFA implementation experience 99.7% fewer account compromises than those relying on email or SMS verification alone, with Meta spending $5.1B on security infrastructure in 2024.

The Reality: Addresses, Emails, and Phone Numbers Aren't Built for This Generation

  • Contact Information Unreliability: Over 82% of parents in the US can't recall their child's phone number in emergencies, and only 62% of emails submitted to validation services in 2024 were valid12

  • Social Platform Scale: Social has outpaced traditional banking—billions have WhatsApp or Facebook, but not a bank account.

  • Messaging App Dominance: 91% of internet users globally use at least one messaging app, with WhatsApp alone reaching 3 billion users in 2025, according to Business of Apps.

  • Direct Social Communication: 76% of internet users communicate with friends primarily through social messaging apps rather than SMS or email, per Pew Research.

  • Global Social Media Scale: 5.6 billion people use social media globally (72% of the world population), creating massive potential for social-based payments, according to DataReportal's 2025 Digital Report.

  • Friend Network Distribution: The average person has contacts spread across 5.3 different communication platforms, creating significant friction for payments, according to GWI's Social Media Trends 2025.


Market Opportunity

Global Stablecoin Landscape

Explosive Market Growth

  • Stablecoin market cap has reached $167B+ in 2025, representing a 45% YoY growth rate according to CoinGecko's Stablecoin Index, demonstrating massive demand for digital dollars.

Market Size Projection

According to Citigroup's 2025 "Money, Tokens and Games" report:

  • The stablecoin market cap is projected to grow from the current $167B to reach $3 trillion by 2030, representing a 78% compound annual growth rate.

US Treasury Estimates

The US Treasury's Office of Financial Research has projected:

  • Stablecoins could account for up to 12% of US dollar settlements globally by 2028
  • Potentially handling over $1.8 trillion in daily transaction volume

Institutional Adoption

Citigroup forecasts:

  • By 2027, over 65% of Fortune 500 companies will incorporate stablecoins into their treasury operations
  • Projected corporate holdings reaching $580 billion

Cross-Border Impact

  • Stablecoins could reduce global remittance costs by up to 80%
  • Potentially saving $45 billion annually in fees across major corridors

Banking Integration

According to Citigroup's analysis:

  • 43% of global banks are now developing stablecoin strategies
  • 28% actively integrating stablecoin support into their payment infrastructure

Regulatory Clarity Effect

The report projects:

  • Regulatory frameworks like the GENIUS Act will accelerate institutional adoption
  • Potentially increasing stablecoin market cap by 135% within 18 months of implementation

Retail Penetration

Citigroup forecasts:

  • Retail stablecoin users will grow from 86 million currently to over 1 billion by 2029
  • Driven primarily by improved UX and social platform integrations

Cross-Border Payments

  • The cross-border payment market exceeds $156T annually with traditional systems charging 5-7% in fees
  • Creating a $7.8T opportunity for disruption according to McKinsey's Global Payments Report

Remittance Potential

Social Platform Dominance

User Scale

Social platforms have achieved unprecedented global reach:

Banking vs. Social Access

1.4 billion adults remain unbanked globally while 72% have social media accounts, creating a fundamental opportunity for financial inclusion through social identities according to World Bank Global Findex.

Mobile-First Financial Adoption

Emerging markets lead in mobile-first financial adoption with India, Indonesia, Brazil, Mexico, Vietnam, and Nigeria showing the highest growth rates in fintech app downloads according to AppTweak's Global App Download Report.

Market Fragmentation Creating Opportunity

Platform Silos

Despite massive user bases, social platforms remain siloed with limited cross-platform payment capabilities. Pew Research shows that 78% of users maintain accounts across 4+ platforms but struggle with cross-platform financial interactions.

Stablecoin Proliferation

The emergence of major new stablecoin players (USDT, USDC, PayPal's PyUSD, Cloudflare's NetCoin) creates fragmentation that demands a universal sending solution.

Chain Diversity

Stablecoins now operate across 18+ major blockchains with incompatible addresses and infrastructure according to DeFiLlama's Stablecoin Dashboard, creating an urgent need for a chain-agnostic sending solution.

Target Users & Use Cases

Unbanked & Underbanked

1.4 billion adults globally lack banking access, with social media penetration exceeding banking access by 18% in emerging markets per World Bank Findex.

Remittance Corridors

The top 5 remittance receiving countries (India, China, Mexico, Philippines, Egypt) collectively receive over $190B annually according to KNOMAD's Remittance Data, with 83% of recipients already using social messaging platforms daily.

Social Commerce

Creator Economy

Crypto Onboarding

86% of existing crypto users have attempted to onboard friends/family but cite wallet complexity as the primary barrier according to Chainalysis' 2025 Crypto Adoption Index. Hypertargeting launchpads, token and asset launches, and community economies.

Everyday People

93% of smartphone users worldwide actively use messaging apps, creating a massive potential user base for social-based payments according to Statista's Digital Market Outlook.

Strategic Market Entry Points

Regional Focus

We are prioritizing markets with high stablecoin adoption potential:

  • Latin America: Where 38% already use alternative payment methods
  • Southeast Asia: Where remittance volume exceeds $150B annually
  • Africa: Where mobile money accounts outnumber bank accounts in 8 countries

Platform Partnerships

Major social platforms are actively seeking payment solutions, with Twitter/X, Telegram, and WhatsApp all piloting or expressing interest in stablecoin integration according to their 2024-2025 product roadmaps.

Regulatory Opportunity

64 countries have now enacted progressive stablecoin regulatory frameworks per Thomson Reuters' Global Crypto Regulation Tracker, creating clear paths to compliant operation across major markets.


Additional Market Validation

The convergence of social connectivity and digital payments represents a paradigm shift in global finance that reply.cash is uniquely positioned to address:

Key Market Indicators

  • Social Identity Primacy: 78% of Gen Z and Millennials report sharing social handles instead of phone numbers or emails when meeting new contacts according to Pew Research's 2025 Social Media Habits Study

  • Digital Payment Growth: P2P payment volume has increased 37% year-over-year globally, reaching $785 billion in 2025 according to Business of Apps, yet crypto represents only 3% despite superior features

  • Stablecoin Transaction Volume: Daily stablecoin transaction volume has reached $31B in 2025, surpassing many traditional payment networks, according to The Block's Data Dashboard

  • Universal Identity Need: The lack of a universal payment identifier creates significant friction - 68% of digital payment attempts fail due to incorrect or outdated contact information according to Forrester's State of Digital Payments 2025

  • Corporate Adoption: Major platforms including Meta (WhatsApp Pay), Twitter/X, and Telegram have made significant investments in payment infrastructure, validating the market need for social-based payment solutions

Stablecoin Landscape Complexity

The stablecoin ecosystem has become increasingly fragmented, creating significant challenges for users and platforms:

Proliferation of Major Stablecoins

The market now features multiple competing stablecoins with substantial market caps according to CoinGecko's Stablecoin Index:

StablecoinMarket CapAvailability
USDT (Tether)$124BAvailable on 15+ chains
USDC (Circle)$47BExpanding multi-chain support
PyUSD (PayPal)$18BInitially on Solana with expansion plans
EURC (Circle)$7.2BEuro-based stablecoin
NetCoin (Cloudflare)$3.1BPositioned as "Internet-native dollar"
cUSD (Celo)$1.2BTargeting mobile-first users

Multi-Chain Complexity

According to DeFiLlama's Stablecoin Dashboard, stablecoins now operate across 22+ blockchain networks with incompatible address formats, creating significant user confusion and technical barriers:

  • Ethereum: 41% of stablecoin volume
  • Tron: 28% of stablecoin volume
  • Solana: 14% of stablecoin volume
  • Arbitrum, Base, Optimism: Combined 11% and growing rapidly

Platform Integration Challenges

McKinsey's Banking Matters reports:

  • 87% of digital payment platforms cite stablecoin integration as a strategic priority
  • 73% lack the technical resources to support the growing ecosystem complexity

Onboarding as Critical Bottleneck

Chainalysis' 2025 Crypto Adoption Barriers Report identifies:

  • 76% of potential stablecoin users abandon the onboarding process due to wallet complexity
  • 83% specifically citing "complicated addresses" as the primary friction point

Industry Demand for Universal Solutions

According to Delphi Digital's Payments Infrastructure Report:

  • 91% of surveyed financial applications are seeking "universal sending capabilities" that abstract away blockchain complexity and leverage existing user identities

This fragmentation creates a significant market opportunity for reply.cash as potentially an angel solution in the space - providing a universal interface that simplifies the sending of any stablecoin across any chain to any social identity.


How It Works

The Solution

reply.cash turns any account—on WhatsApp, Telegram, Twitter, or beyond—into a wallet.

Core Features

  • ✅ Send stablecoins to any social or messaging account using their unique platform ID
  • ✅ Recipients claim funds via a secure claim protocol (zkTLS + platform authentication), creating a wallet only if needed
  • Hyperlocalized: Send local stablecoins (USDT, USDC, etc.) in the currency and chain most relevant to the recipient's region
  • ✅ No need to remember wallet addresses, emails, or phone numbers—just send to your contact or social handle

Product Demo & Core Features

📚 Full Documentation: docs.reply.cash

Send Flow

  1. Choose recipient's platform (e.g., WhatsApp, Twitter, Telegram, GitHub)
  2. Enter their handle or ID, select stablecoin and chain, enter amount
  3. Funds are locked in a claim contract
  4. Recipient is notified on their platform and claims via secure authentication

Claim Protocol

  1. Check your handle or get notified that a claim has been sent
  2. Recipients authenticate via their social platform (e.g., Twitter OAuth, WhatsApp API) that links account to profile
  3. Can create an in-app wallet and withdraw to an existing wallet

User Experience

  • Simple, mobile-first interface
  • 📱 No need to download an app to claim—web and deep link flows
  • 🔒 Hide sender's balance from recipient
  • 📊 Multi-account management, notifications, and transaction history

Revenue & Yield

  • 💰 Yield generation from unclaimed funds in claim contracts
  • 🚀 Future: Monetize through transaction fees, yield products, and regional stablecoin issuance

Deposits and Withdrawals

  • Users can deposit any asset on any chain
  • Users can withdraw from their stable balance asset

Revenue Model

reply.cash implements a multi-layered revenue model designed to maintain low user costs while building sustainable platform economics. Initially we subsidize cost value.

Transaction Fee Structure

  • Tiered fee system (0-0.5%) based on transaction volume and user tier
  • No fees during initial growth phase to maximize adoption
  • Premium features (instant settlements, bulk sends) with higher fee tiers for business users

Yield Generation

  • Unclaimed funds generate yield through secure DeFi integrations
  • Yield sharing program returns portion of earnings to active users
  • Estimated annual yield: 4-7% on average float balance

B2B Integration Services

  • API access for businesses and platforms (SaaS subscription model)
  • White-label solutions for financial institutions and social platforms
  • Integration consulting and custom implementation services

Value-Added Financial Products

  • Premium stablecoin savings accounts with enhanced yields
  • Cross-border payment optimization services
  • Merchant services and payment processing solutions

Regional Stablecoin Partnerships

  • Revenue sharing with regional stablecoin issuers for distribution
  • Liquidity provision services for emerging market stablecoins
  • Custom corridor-specific stablecoin development

Onramps & Offramps Partnerships

  • Fee take with onramps and offramps
  • Partnership with cards in the future

Ads and Referrals

  • Post-transaction ads and sender
  • Referrals for products based on social information of receivers
  • Build gifting mechanisms and wishlist and partners with on-chain commerce solutions

Footnotes

Footnotes

  1. Panda Security - Digital Amnesia Survey 2

  2. ZeroBounce - Email List Decay Statistics 2